Top Gear - Prémios 2013

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Top Gear - Prémios 2013

The Challenge
To bring the magazine closer to clients-advertisers through a unique event: the Top Gear Awards

The Solution
Creation of a gala ceremony at the Museu dos Coches (National Coach Museum) in Lisbon, thus transporting the manufacturers of modern coaches (automobiles) to the universe of their predecessors.

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O Desafio
Aproximar a revista dos clientes-anunciantes através da criação de um evento diferenciador: os Prémios Top Gear.

A Solução
Criação de uma cerimónia de gala no Museu dos Coches de Lisboa, transportando assim os fabricantes dos coches modernos (os automóveis) para o universo dos seus antecessores.